The foremost priority of every travel agency is to gain expertise and excellence in the travelling sector and in doing so, increase their sales. But the goal is not to gain an increase in sales, though, achieve a constant increase.
In the past decade, especially in Pakistan, online booking has become the norm. so, there are thousands of travel agencies working in the industry and therefore, the competition is plentiful and hard. Some of the travel agencies cannot face the strain of the industry and quit while others, that have still managed to survive are constantly striving for more and more. And for doing so, they must keep a steady and constant improvement in their sales.
If you are looking for ways to improve your travel agency; here are some of the tips you can boost your sale in just 3 days.
- Mention in detail why the customer should choose you?
The very first step to allure a customer to travel with your travel agency is to tell him or her the advantages to choose you. There are hundreds of travel agencies alone even in Islamabad so what is your plus that a traveller should choose you and not anyone else. Mention in detail how your company works, what do you have to proffer and how the customer can be at ease if he or she chooses you as his or her travel partner.
- Highlights your pluses rather than others’ minuses
One thing should be known; you should not have to degrade others to place yourself all above. Some travel agencies focus on undervaluing others and that how poorly they have been working. It will show what others are lacking but will not account for the fact what you have to offer. So, in order to attract your customer, it is better to highlight your uniqueness and exclusivity rather than explaining what others are not capable of.
- Social media; the most powerful
In this era of advancement and technology, if you are not active on social media to promote your product, whatsoever it is, you are not going to entice anyone. There were many times when we used to know about amazing things just because they popped out on our screens and when we get attracted and search, we start buying those products. The case in approaching a travel agency is not different; when people, especially those who are planning a vacation see an ad or an experience with a travel agency shared by someone notorious, they immediately try to search the company out. It will bring customers, instantly.
Travel agencies can make ads where they highlight their travel products, packages, deals, discounts, achievements, experiences, and/or express their preferences but make it sure to be very appealing.
- Add some bonus!
Here is some psychology trick; if a travel agency adds up some upsell amenities and services alongside the package they are offering, it will tempt your customer in no time. Humans are designed in a way that they like perks and admire them more when they think that they have been offered more than they are paying for. For instance, if you are bestowing a package from Islamabad to Seoul at a certain price, highlighting special offers for lunch or breakfast or a complimentary tour to some local monument can enhance the chance that a traveler wants to travel with you.
- Reviews are important
How many times it has happened to you that you are searching for a product, you go to the product and scroll right on the comment section to see if the product is actually worth the price or not. Believe it or not, most people make the judgement to buy or not buy something by seeing the reviews about that product. In the travel market, reviews are of the same eminence. However, they should be real and not faked by your own company. Try to give the best travel agency Lahore services to the customers and then encourage them to leave reviews in the reviews section, it will enhance your sale in no time.
- Give a sense of concern to your customer
People are happiest with those who show them a sense of concern. If you show your customer that his trip is of the same importance as it is for him, he will never in his life go to any other agency in his life. For example, if a husband is planning to give a surprise to his wife by taking her to Madrid or Istanbul or Paris if the travel agency shows that they are excited about the event in the same way as is the husband, he not only will praise your travel agency in every gathering he sits but also leaves as well as will plan to travel with you in the future.